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How The Copywriter Helps The Entrepreneur

One of my favourite assignments as a copywriter is to help entrepreneurs create the text to promote their new business, product or service. In my five years as a professional copywriter, I’ve helped clients as diverse as electricians, sales trainers, marketing companies, gourmet food shops, property developers, digital agencies, IT consultants and driving instructors to express what they offer in writing – usually at the early stage of building or planning the enterprise. The power of copywriting in that situation simply cannot be overestimated. There really is something almost magical about putting words on the page. It makes ideas real, generates commitment and focuses energy. Just by committing thoughts to paper, we can shape our futures. It’s easy to see how this benefits the entrepreneur as they plan or develop a business. Although most entrepreneurs generally feel positive and confident about their ideas, they sometimes find it hard to do them full justice on the page. Working from a different perspective – the outsider’s perspective – the copywriter can make sure that their client’s marketing pitches the offering to the right audience, with the right tone and the right emphasis.Sometimes, the appropriate ‘level’ for the message may be far ‘above’ the one expected or imagined by the entrepreneur. Sometimes, when they see what I’ve written, my clients respond ‘I could never have written that,’ or ‘I don’t recognise myself’. This type of feedback confirms that the entrepreneur may simply be too close to his or her product or business (whether emotionally or intellectually) to communicate its selling points effectively. If the business is a one-person startup enterprise, it’s easy to see why. Talking an idea through with a good copywriter (one who asks the client lots of questions) is a great way to road-test a new idea. ‘If we translated this concept into marketing messages,’ the entrepreneur is asking, ‘Would it fly? Would the proposition be consistent, compelling and capable of converting interest into sales?’ Here, the discipline of copywriting can act as a useful reality check. The dark side of confidence is over-confidence, and entrepreneurs are prone to many delusions and self-deceptions. But the copywriter cannot spin straw into gold; to make convincing copy, they can’t work with unclear, inconsistent or self-contradictory ideas. As part of the briefing process, the copywriter can help the entrepreneur to iron out all these tangles in their thinking – provided the copywriter is prepared to put some tough questions to the person who pays their bill.

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Roger Hamilton The Entrepreneur Who Stands Head And Shoulders Above the Rest!

Roger Hamilton is the founder of the Wealth Dynamics System & also the co founder of XL Nation. He is an author, educator and a successful entrepreneur in many arenas. His vast experience and extensive research made him design the world’s most calibrated self testing methodology -The Wealth Dynamics System-. Over the years this has analyzed and molded thousand of entrepreneurs.

According to its founder, self awareness is the first step towards attaining the path of creating wealth. The nub of his expertise system comprises of eight simple profiles such as the creator, the trader, the star, the supporter, the deal maker, the accumulator, the mechanic and the Lord. These are the comprehensive eight different paths to create wealth. .

To begin with, one has to undergo the Wealth Dynamics Test and find out the profile that suits him the most. This methodology is successfully tested and proven over millions of people who are now eminent entrepreneurs. These people are from all ends of the world thus making Roger Hamilton the most sought after person. He has traveled to many countries and has conveyed the importance of effective wealth creation. People wait for him to conduct seminars and workshops as they have been a life changing moment for many people who have made a rod for their own back!

Roger Hamilton is renowned not just for his entrepreneurial activities, but also for his social deeds. He is the co founder of the XL Group which was started in the year 2002. The idea of this was to create a huge connectivity among social entrepreneurs all over the world. The intentions were clearly planned and executed; hence it is the first and biggest network of entrepreneurs in the world. His goals were always high and this led him to initiate the concept of building a nation for all without boundaries. It is XL Nation founded in the year 2009 which works closely toward the United Nations millennium’s goals of ending poverty and safe guarding the environment.

Born in Hong Kong, he was educated from Cambridge University and Trinity College. Success does not come without biting the dust and Roger Hamilton wasn’t an exception to this. After a rough patch of continuous failures during his initial days, he found all the right boxes to tick and succeeded. But as he went on to make his failures as lessons for attaining success to millions, he stands head and shoulders above the rest!

For more information regarding Roger Hamilton, please visit Rogerhamilton.co

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Why Online Business Entrepreneurs Needs to Choose Reliable Web Host

These days you will find many reliable web hosting providers. Even a person can sell practically anything on the web. The actual reason behind this is, technology has developed significantly in recent years and provides the best services. And the continuous innovation in web hosting technology open the door for many opportunities in online business.

However, today’s entrepreneurs mostly demands inbuilt system integration, secure technology infrastructure, automation, etc. So today’s new generation entrepreneur view has more focused on technology and support services and it is ideal for rapidly increasing economies.

Today delivering enterprise level IT solutions to entrepreneurs of all sizes in proper time is a major task for all the hosting companies. Therefore web hosting companies must be committed to make the whole website hosting experience as simple as possible, including server set-up. Also they to need provide user friendly billing cycle process as simple as the purchase process.

Choosing the right web hosting company is important because it can make or break your business. If you choose reliable Web Hosting company, you will surely enjoy many advantages. In addition, these days the cost of bandwidth is inexpensive as well. This will give you lead in business to stay longer period. Another thing is a hard disk capacity. It is always good to have some more, therefore make sure you purchase sufficient amount of web space for the Website.

If you choose a wrong web hosting provider and his technical support is terrible, problems can occur, especially if you have the videos or pictures, because it will take more time to load them up so it can be possible that you will lose your potential customers and visitors. Loss of profits is unavoidable if the server is down for long time since customers will certainly look for another online store.

However, each web hosting provider is different from one another; even the pricing, and services are vary from one another. Therefore, do some research before making any decision; try to evaluate each and every option as possible. The success of a company site is dependent on the reliability of the web hosting company, so this should be taken into account.

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Do You Understand The Definition Of A Succeful Entrepreneur

Are you looking for a way that you can make money from home? If you are, then you can very easily become a successful entrepreneur. You just need to learn the entrepreneur definition, along with anything else that will be helpful in building your business.

So, what is the entrepreneur definition? An entrepreneur is simply a person who starts a new business and assumes all responsibility for it. There is not much to starting your own business. You just need to decide what it is that you want to do and the best way to proceed by doing some research. If you are doing an internet business, then you have a lot of business opportunity options to choose from.

Knowing the entrepreneur definition will help you become successful if you remember it because you will realize that you are the only one that can build your business to be successful. This means that you will have to do the work that is needed and put in the time required. Advertising your new business, especially if it is online is essential for you becoming a successful entrepreneur.

So, here are the most important steps you need to take to start your business and learn how to become successful with it, in order to become an entrepreneur.

One: Decide what business you want to start. It is a smart idea to spend some time on researching your different options. Just make sure you choose something that you will like doing because this is very important to you finding success as an entrepreneur.

Two: Once you know what business you want to do, you will either have to research to learn more about the proper steps to take, or if it is online, then you will more than likely just need to sign up to get started.

Three: The next step is very important because this will be an ongoing thing you will have to do the whole time you are an entrepreneur and that is to educate yourself on as many promotion methods as you can. Get started with one method, learn it, and then do it. Once you have traffic coming in, add another promotion method until you have several going at once.

Now that you know the entrepreneur definition and how you can learn how to become a successful entrepreneur; you just need to get started. Just remember that it will take time to build your business. So, don’t give up too early like some people do because this will ensure that you never find the success that you want.

Copyright (c) 2009 Jean Klett

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Free Entrepreneur Training Using YouTube entrepreneurial coaches are certainly not content entrepre

Point out multimedia. Now, entrepreneurial coaches are certainly not quite happy with simply making books about wealth building through businesses. Entrepreneurship training at the moment are featured in the popular videos website YouTube.com. Visualize a series of instructional videos about commencing a business-just most suited for people who do not like reading up to the third page of a book. And it is more appropriately simply because videos may well be downloaded straight from the website (use YouTube downloader).

There are lots of people in YouTube who desire to spread the word about entrepreneurship. Write in T Harv Eker or Trump Kiyosaki or Rich Dad, Poor Dad. Surely, you will find lots of videos that is going to generated y this question. But all these videos result in one common road-the path to entrepreneurship. And since each person have other ways of learning what remedy they need to learn, visual learners may possibly be titillated to be aware of when these videos are indeed great tactics to learn what are the book says without reading it. Just transfer content, watch the videos, and apply the things you have learned.

Not many people people preempted that YouTube should go as long as providing free educational videos in truth entrepreneurship videos. Normally, we come across videos of Hollywood artists with this site. But now, we will see video streaming of Robert Kiyosaki teaching Cashflow 101 and 202! And it also does make a lot of sense to his followers that videos of him are posted throughout internet now.

So don’t be late. Nothing’s too wrong about joining the bandwagon-especially whether it’s a make money online venture. Learn entrepreneurship with YouTube now.

There are a lot of strategies to creating money on-line, but nothing makes sense only when you have a very big list. Email Marketing is the most profitable method to earn a living on-line. After you building a group of hot and hungry prospects or leads, you control your future. Realize how to utilize the Internet and spin your personal computer with a

download free youtube downloader cash gushing machine. Sign-up right now for your Computer newsletter to find out ways of doing exactly that download free youtube downloader

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Entrepreneur Success…What Does It Take

An entrepreneur does many wonderful things. In fact, many people are amazed with how the entrepreneur’s mind works. But for some who have not taken the plunge, there is some wonderment….some real curiosity….and for some of us, even some questions about successful entrepreneurs morals and integrity….But for most onlookers there are two important questions to ask. How does an entrepreneur become successful? And most importantly, do you want to be a successful entrepreneur too?

First of all, an effective entrepreneur should have great ideas. And then you need to test those ideas…You have to research to be able to make an informed judgement about whether your business idea is feasible. It really is critical to do this investigation, and in many cases its not necessarily a tedious task…Once you have gathered all the needed information, you can decide whether to pursue the business idea now, or simply file it and do it in the future.

Sound Research

The projects undertaken by successful entrepreneurs are normally done in a very careful manner. Research about Demand is a very important aspect to help determine business feasibility. Saturated and established markets can be a big no for entrepreneurs because their aim is to earn more money. Entering a saturated market can be suicidal (unless you have a very unique selling proposition), because of the extreme competition.

If you want to become a successful entrepreneur, you have to work on some concepts such as ROI or return on investment, compounding capital, economy of scale, speed of business returns, and many others. You can’t work your way to success if you dont know these concepts. So you have to study and continue your learning. If you have the opportunity to study a business related course, do so. Gaining knowledge, skill and education, can only help you to succeed in the business world.

According to many expert entrepreneurs, education is not enough. As an entrepreneur, you must have the right attitude and qualities. Now what are these attitudes and qualities? Firstly, you have to be hard working. You have to be willing to work many hours of the day or night especially if you’re a beginner. Almost eighty percent of your time will be allotted for encouraging customers or subscribers. In the case of an internet business, you have to attract a lot of traffic to your site otherwise, your business will fail.

Secondly, you need to be a risk taker. Most entrepreneurs are not afraid to take risks. This does not mean that entrepreneurs enter the market with their eyes closed hoping for success. Entrepreneurs are willing to take risks especially if after a careful study they can see high chances of success. Not many individuals are willing to take risks because they are afraid to fail. But you see, an entrepreneur learns a lot from past failures. It’s all part of life and so you should not be scared. Its also important to be organized.

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Why is Affiliate Marketing Popular with Home Based Business Entrepreneurs

The great strides made in the development of the Internet in the recent past has enabled information to be transmitted thousands of miles away with such ease and clarity that time and space are hardly of any consequence to the Internet Marketer today.

Marketing Programs have literally taken over the Internet and riding high, is Affiliate Marketing.

According to the Computer Industry Almanac “The world-wide Internet population for 2004 was 934 million and the projection for 2006 is 1.21 billion.”

Sean Michael Kerner in an article in Click Z News quoting a spokesman for eBay states “According to eBay their largest affiliate earned over $1.3 million dollars in January commission, the largest amount yet in their affiliate program’s history. Their top 25 affiliates averaged over $100,000 per month each and the top 100 affiliates earn almost $25,000 each per month.”

With this sort of statistics around, is it any surprise that thousands of entrepreneurs especially those Home Based Business entrepreneurs with very small marketing budgets are jumping on to the Affiliate Marketing band-wagon!

Given below are some of the Popular reasons for this desire and urge to do Affiliate Marketing:

1. Cost Factor: Most Entrepreneurs refrain from starting a brick and mortar business or for that matter a Home Based Business (non internet) because of the investment required. In Affiliate Marketing the set-up cost is negligible with most programs being free to join and the merchant even providing you with the tools, tips and websites.

2. Pick and Choose Products: With dozens of Affiliate Program providers and thousands of merchants having their own affiliate programs, there are several thousands of products to choose from. You name it they have it! In fact there are even Fortune 500 companies to choose from. The idea is to pick and choose your niche products and promote them.

3. No need for an Inventory. The hassle of purchasing, stocking of items and storing of finished items (in a production unit) and dispatching them are not there. There is no need to maintain an inventory. It is all handled by the merchant.

4. No need for Employees. In any business the wages of the employees is one of the major expenditures to contend with. Here the problem does not arise since the marketer himself will operate his home business and probably get the assistance of a family member to help him.

5. Necessity for Customer Service does not arise. Customer service plays a major role in the success or failure of a business. The advantage here is that there is no direct dealing with the customers. The website will automatically direct the customers to the merchants.

6. Two Tier Affiliate Marketing: An attractive feature of certain affiliate programs is that they have a Two tier system, whereby affiliates can sign up as sub-affiliates below them. When the sub-affiliate earns a commission, the affiliate above him too earns a commission.

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Are You an Entrepreneur in Employee’s Clothing

There are a lot of people out there who hate doing what they do. Even you may be just another one of them. This general dissatisfaction in having to work hard only to watch other grow rapidly up the stairs of social status leaning on your shoulders whereas you yourself are left behind has led to the emergence of a whole new breed of entrepreneurs. These people dont settle for what they have but they thrive on their quest for the best that they can themselves achieve. Not many people realize that the internet has more to offers than meets the eye. Even now, a lot of people still want to stick to regular day jobs in hope that this gives them some sort of assurance or security. Unlike these people, many have actually realized the potential of the internet in making things happen.

Any good internet entrepreneur will make a killing out of a zilch of an investment to start with. Not to mention, the convenience and comforts that you present yourself with once you be have your own internet business.

Many people feel it is life changing and requires a lot of your investment in order to become an entrepreneur. That is absolutely true. However, the kind of investment that you are needed to make varies a lot nowadays as compared to conventional views. Entrepreneurs on the internet deal I a lot of unconventional things. Investment is a necessity to the starting up of any business. But for an internet business, all you need to invest in is your own hard work and as much time as you can spend. Signing up a few forms here and there to having your own website for promoting various products or even selling them to offering a service that you excel in personally; no matter what your forte is, you are destined to enjoy being able to be your own boss.

Even when you have a job on the internet you can still be as much an entrepreneur as anyone else on the internet. The kind of jobs available over the internet include affiliate marketing, revenue sharing affiliate marketing, blogging and even posting your views and reviews on social networks and reviewing web sites. In each of these cases you will not be working under the orders of any kind of bosses. You shall be paid for what you work and what your work generates as revenue. In most cases your designation will not be that of an employee; rather you will be referred to as a partner. The internet has really unleashed all kind of opportunities and avenues to soar your earnings. So, if you are one of those who as tired of working to see your boss make profits, the internet awaits you.

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Five Power Principles Successful Entrepreneurs Know And Use To Create Immense Wealth.

Five Power Principles Successful Entrepreneurs Know And Use To Create Immense Wealth.

#1 Process Comes Before Outcomes.

No field of human endeavour is completely isolated from all others. Parallels arise in sports from which wealth creators can learn interesting things.

Take this principle of focussing on process before outcome to build your financial freedom. Whilst not wishing to compare boxers of different eras or weight divisions, it is true to say that over the years a few proud men stand far above their peers as successful boxers. What such men have is a true gladiatorial spirit. They are all possessed of a passion for what they call ring craft The art of the ring.

These sportsmen become very wealthy, not because of focussing on the money but rather by concentrating on the process of perfecting their ring craft and survival skills inside the ropes. In return, they reap the rewards of huge pay days and corresponding wealth.

#2 Prove Your Business Idea Early On.

Entrepreneurs, who want a proven and successful wealth creating process, need to follow a critical sequence of events.

Proof of concept starts when you identify a market opportunity, gap or niche.

Design the products and services with which to fill the identified market gap.

Test drive the products to ensure they are “fit for market purpose.”

The proof stage should be a small scale preview of the main show. This is where you test ideas before spending a fortune and then finding out it does not fly.

#3 Expand Your Business.

If your idea fails even one of the proof of concept phases ditch the idea. If however, it passes all three stages then you are ready to expand your wealth creating machine. Business expansion is not the same as overstretching your resources. It is a planned process.

You can expand your business vertically or horizontally. The former involves growing the business in its “core” sector. The latter involves growing your wealth creating machine by diversification into other sectors.

Within each of these growth models, two critical sub processes are at work. Both rely on building effective human relationships. On the one hand, you must build and maintain harmonious customer service and customer relationships. On the other hand, you must engage effectively with your employees.

#4 Give The Customer What The Customer Wants.

Trying to lead the market carries the huge danger that your products and services may have no market credibility and worse no commercial viability. The marketplace simply ignores your solutions.

The issue here is, “Do you invent first and market second, or do you find the market need first and then develop a solution?”

You should find the market need or gap first and then plug the gap with your product or service.

Your wealth creating machine must adapt and be alive to changing market conditions and needs. “Inventing a wheel” is a once in a lifetime affair best left to a few very creative individuals.

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Mom Entrepreneurs Getting Down To Business

Tips For Mom Entrepreneurs To Get Down To Business
If you’ve ever attempted to get anything done with a toddler around, you know it’s no cakewalk. It’s a challenge to do the dishes or the laundry (shower, anyone?) let alone actual, potentially lucrative work. Here are 5 ways that you can get down to business, even if it means doing these things between phone calls, diaper changes and mealtimes:

1-Find a need and fill it
Stop staring at the competition. Dont take someone elses idea or existing business, tweak it, and try to call it your own. Take a look at your life, your needs, wants and desires. Ask yourself, what would make your life easier? Find out how to help your friends do X if you have created Y? Filling a void in the market is, in theory, a cinch. Fill a need stop procrastinating. And not by thinking about it, talking about it or dreaming about itdo it
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2-Create A Plan Of Action
Do not write up a business plan. Dont even Google the words “business plan.” Mom entrepreneurs dont have time to put together a lengthy, heady write-up of profits, losses and EBITDA (wha? Take a pen and write out your plan. Get the gist? Then dive in. Try things out. The more you work on your business idea, the more thrilled you will be to see it in actionand it will keep you building.

3-Work With Your Kids, Not Around Them
Stress being the killer that it is, skip it altogether. Dont fret the childcare or sweat the pick-ups/drop-offs. Incorporate your childs schedule into your work day. Teach them to play the Silent Game while youre on the phone. Have them create something you can hang in your office. And when that noisemaker screams during your conference call? Skip the embarrassmenta whole lot of people also have kids.
Theyll understand
Promise.

4-Embrace the web
The interwebs are your friends. You don’t have to get hooked into social media like facebook and twitter, but don’t stay away either. Make sure youre connecting with folks who can help you along in your business. Find local groups like The Founding Moms where you can meet up with fellow mom entrepreneurs face-to-face. Grow your network who will, in turn, help you and your business grow.

5-Meet up with fellow mom entrepreneurs
Theres nothing like meeting someone in-person. You should embrace the web and all that it has to offer. But, get out of the house. Not only will it bring you great joy to smile at other human beings, but your kids will appreciate staring at new walls, too. Tell us your trials and tribulations of being a mom entrepreneur, then shake hands with like minded people and know your not alone.
Youll thank yourself.